Run bulk campaigns using easy API Integrations
Target hyperlocal campaigns along with demographic targeting options
Utilize Smartlinks, Fraud tools, and rule based optimization tools to improve efficiency
Break down data across various slices and download csv reports to analyze more deeply.
Salient features to look out for
Create custom calculations on each report and share via Custom Reporting Views instead of just exporting your reports to Excel. You'll be able to fetch the reporting like fraud report, comparison report, Goals Report.
Go beyond single revenue-generating conversions and see what events are really driving conversions. Set up custom goals.
Forget about fraud. Halawa in-house fraud detection assesses your traffic in real time and protects yourself from fraud once and for all.
API allows developers to access and integrate the functionality of Halawa with other applications.